Lana Kerr: The CEO Turning Taboo into Triumph
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As told to Page Six Canada
Lana Kerr is redefining what it means to age gracefully, with a bold mission to normalize conversations about sexual wellness and menopause. As the CEO of Lumisque Skincare and the visionary behind CO2LIFT®-Pro and CO2LIFT®-V, Lana is empowering women to embrace their bodies, their intimacy, and themselves—no matter their age. But this trailblazing journey didn’t start in a boardroom. It began with an open dialogue that shaped her outlook on life.
“My mother always talked to me openly about sexuality,” she says. “She taught me how important intimacy is in a relationship and how to enjoy it. I never realized these topics were taboo until I spoke to other women who would get embarrassed when the subject came up. When I started noticing changes in my own intimacy, I began searching for solutions, and that search led to CO2LIFT®. Hearing women’s stories about their struggles as they aged only fueled my passion further. Aging isn’t just something that happens in your seventies; it begins in your mid-twenties. We needed to normalize this conversation, and I’m proud to be part of that movement.”
Lana’s groundbreaking products, CO2LIFT®-Pro and CO2LIFT®-V, are giving women their confidence back—inside and out. “CO2LIFT®-Pro is clinically proven to increase hydration by 117% after one application,” she explains. “It’s a game-changer for cosmetic surgery recovery and overall skin quality. But the CO2LIFT®-V goes even further. It’s hormone-free and works to balance pH, increase natural lubrication, and restore sensitivity. Women who haven’t felt youthful intimacy in years are telling me they’re reconnecting with their partners in ways they never thought possible. I’ve even heard stories of couples who hadn’t been intimate for years because of pain finding their spark again after just two weeks of using CO2LIFT®-V. These moments are the reason I do this work. We’re not just helping women feel better—we’re saving relationships, one vulva at a time.”
Lana refuses to see menopause as a loss of freedom. To her, it’s a metamorphosis. “Menopause isn’t the end of the road; it’s the butterfly emerging from the caterpillar,” she says with her signature optimism. “This phase of life comes with challenges, but so does every other stage. The difference now is that we have the technology to help us navigate these changes while looking and feeling youthful. With CO2LIFT®, I want women to know that they can embrace this phase with confidence and excitement.”
This confidence extends into the bedroom, where Lana’s work is helping women reclaim their intimacy. “When we look and feel our best, we radiate confidence, and that translates to every part of our lives, including intimacy,” she shares. “The CO2LIFT®-V makes sex comfortable again, keeps it top of mind, and encourages women to reconnect with their partners and themselves. Plus, let’s not forget the science: good sex increases oxytocin, reduces stress, and strengthens relationships. It’s not just about physical pleasure—it’s about emotional and mental well-being.”
Running a brand this personal comes with its own set of challenges. Lana often finds herself on the road, balancing the excitement of meeting new people with the exhaustion of being away from her family. Yet, she remains deeply involved in the day-to-day operations of CO2LIFT®, a testament to her hands-on leadership style. “We started in our garage, so I’ve done every role you can imagine, from customer support to setting up booths at meetings. Even now, with a growing team, I stay connected to every part of the business. It’s rewarding to watch something grow from nothing, but it’s also a lot of hard work.”
As the conversation around sexual wellness and menopause evolves, Lana sees a brighter future. “When I was first interviewed on television in 2019, I wasn’t allowed to say the words vulva or vagina. I had to call it ‘pelvic.’ Now, just a few years later, I can speak openly about these topics on the same networks. Women are speaking up, and the industry is finally paying attention. In five years, I believe these conversations will be fully normalized.”
Lana’s vision doesn’t stop at products. She dreams of creating a documentary to further educate and destigmatize these topics and would love to collaborate with icons like Pamela Anderson to amplify the message. “Pamela is so comfortable with herself and unafraid to talk about important issues. She’d be perfect for this.”
At the heart of it all, Lana’s message is simple but powerful: “Sexual energy is one of the most powerful forces we have. It can create life, build ideas, and strengthen connections. Whether you’re young or postmenopausal, staying connected to this part of yourself is essential. Confidence is the ultimate glow-up, and it starts with embracing who you are at every stage of life.”
For more information about CO2LIFT®-Pro and CO2LIFT®-V, follow Lana’s movement on Instagram at @co2lift and join the conversation in the Intimate Wellness Collective on Facebook. Lana Kerr isn’t just changing lives—she’s changing the way we talk about them. And we can’t wait to see what she does next.